Levis has placed images of men with their trousers undone and the slogan “Live Unbuttoned” all over my city.
Now I notice most of these boys are in a seated position. Guess you’d have to be, to keep ‘unbuttoned’ trousers above your knees. If the new look du jour won’t hold up to standing, I’m'a hafta hang back a couple seasons.
The effort, when shopping for a pair jeans goes into finding the right fit. Why they’d sell you a pair that you can’t button is beyond me.
And they even used an Asian boy in the ad! Where is his mamma?
The part that most frustrates me – to the point where I had to blog this from my phone – is the fact that in this Muslim country, where I am never permitted to see a nipple on screen, you can have a man exposed and that’s alright. Apparently only men lust to the point of sin.
Speaking of…I have always wondered why clothing designers use naked people to sell wares. Don’t that mean I don’t need you, just liposuction?
First I had to deal with CK trying to sell me cologne by putting Travis Flimmel in a farting position on a couch. Now it’s D&G and Cavali with “male-cleavage”, and Vogue Homme with the importance of a treasure trail.
They say fashion, in it’s true essence, is about self-expression through clothes. “F*¢k me” takes a second to convey. Now what else you got?